Evaluation5

How did you attract/address your targeted audience?
One of the ways I attracted my target audience was by having artists on the front cover, that had a similar age range to my targeted audience. These artists were new to the music industry; and use to live and struggle on the streets, but now they are making money worldwide. This would attract my target audience in many ways, as both genders could relate and understand that if they are having problems they do not have to fight or do anything bad, they can turn their anger towards something postive such as producing music.
In the double page spread article it is an interview with valentine discussing some issues in which they have faced in their life, about how they used to struggle, get into fights, not livng in a good enviroment and how they got to where they are now. Valentine make reference to many issues that youth today can relate to, for example gangs, stealing and living in dangerous and underprivileged areas. I feel that my target audience would feel much more comfortable reading about artists such as valentine. The interview may inspire and encourage the readers to never give up and try to succeed just as the group did.
In the interview, I did not use formal language, i used language that could relate to my targeted audince, i made it feel like it was the audience that was asking them questions and they were answering back.
When I did my audience research I found out that they do not like colours that are too bright, so i used colours that were not bright nor dull such as brown, white, grey,gold. This would appeal to my targeted audience as not everything would seem bright as that is not reality.
The younger generation would demand vibrant and striking colours, whereas young aults wouldn't which is why I decided to use those colours.
I also attracted my target audience by incorporating the buzz words 'Free' and Exclusive. When the anchorage text says Exclusive this makes the reader think that there is some exclusive gossip and latest artists in the magazine.And when they see the buzz words free it will be more appealing to the reader, as everybody likes something for free. This will also persuade the audience to buy the magazine as they have been assured that they will be gaining something more for free and will cost them nothing more.
The majority of people of my targeted audience said thay they would like the contents page to have images, therefore i incorporated images to attract them and make it more appealing.

The masthead of my music magazine, is the biggest font on my music magazine, this is so my targeted audience could see it clearly. I used black, silver and grey which are colours that contrasts each other, although the colours are not very bright, they still stand it in the magazine.
Moreover another way I tried to address my music magazine to my audience is with the cental image, it suggests that they want a relationship with the audience as they are looking directly into the camera with a strong poisture. This attracts the reader is it looks like they quite serious.

Lastly on the contents page, I made a little column saying how grateful I am to them for reading my magzine, and if they wanted to tell us anything, they could contact us. This makes the reader feel that they have a say in the magazine, and that the writer is sensible because they are saying thank you. Not all magazines do this which is not good as it may not create a relationship between them and the reader.